WaveAccess has developed a new retail function for jisp called ‘tap&go’ – a combined B2B and B2C shopping solution. The service lets users make purchases simply by tapping their mobile against a NFC special sticker. With the free app downloaded users bring the smartphone to the sticker on the shelf and can make payment in exactly the same way or by selecting the in-app option. tap&go is three times faster than scanning and is able to significantly reduce checkout lines which will be an added incentive for shoppers to shop where convenience is paramount. And it’s proven to reduce costs through the elimination of equipment including conventional checkouts, pay desks, in addition to reducing the need for expensive POS materials. jisp tap&go is being implemented in supermarkets and retail stores all over the UK.